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Sports Business

Eventive Sports acquired by Arizona company

Birmingham-based Eventive Sports, formerly known as the Bruno Event Team, has been acquired by Arizona-based Troon

Teaching the business of sports

Samford University's Center for Sports Analytics preps students for the non-athletic side of sports.

Sports Illustrated Resorts to launch college resort network in Tuscaloosa

Tuscaloosa has been chosen as the first location for the line of college town resorts being developed by Sports Illustrated and Travel + Leisure

UAB program aims to prepare coaches working with student athletes

UAB launches new online coaching program designed to help their players succeed on and off the field.

Historic Alabama: Still playing ball at Rickwood

Baseball is still being played in the nation's oldest professional baseball park.

Retrospect: The saga of the 1914 Montgomery Billikens

Montgomery's history with baseball dates back to 1860s but it hasn't always been successful.

Northwest-Shoals Community College plays sports again after a 12-year timeout

Baseball and softball teams began playing this spring, with plans to add men's and women's cross-country this fall.

New rules involving name, image and likeness are creating chaos in college athletics

NIL deals allow players to profit off their name, image and likeness, but across the sports and the states the deals aren't treated the same.

Recreational facilities are the crux of Alabama’s growing sports tourism business

World-class pickleball facilities in Opelika. A brand-new multi-purpose Protective Stadium in downtown Birmingham. Sixteen outdoor fields and an indoor facility in Foley. Cross country in Huntsville, and...

Alabama head football coach Nick Saban has a process that works in the business...

Alabama's head football coach has a process that works in the business world as well as on the field.

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