Tuscaloosa-based Randall-Reilly is acquiring the Iron Solutions segment of Trimble Inc.
Randall-Reilly is a B2B data and analytics company serving transportation, construction, agriculture and other industry.
Trimble, a California firm that primarily provides hardware and software for geospatial data, created Iron Solutions to provide market information and analytics-based intelligence for the heavy equipment industry.
“EDA by Randall-Reilly is a leading equipment market intelligence platform and last year we launched equipmentexperts.com, a disruptor in used equipment merchandising,” said Matt Reilly, president and CEO of Randall-Reilly. “The addition of Iron Guides, a market standard for used equipment valuation among lenders, enables us to super-serve both our dealer and buyer audiences.”
“We are continually evaluating our portfolio of businesses as we work on the execution of Trimble’s Connect and Scale 2025 strategy,” said Rob Painter, president and CEO of Trimble. “As we refocus our efforts on Trimble’s core capabilities, Iron Solutions will be an ideal fit with Randall-Reilly’s existing portfolio of market intelligence solutions.”