Landing unveils new Birmingham headquarters

Founder and CEO Bill Smith speaks at Landing’s new Birmingham headquarters. Photo courtesy of Landing.

Landing unveiled its new headquarters in Birmingham Thursday and announced a $1 million investment in the city’s tech ecosystem.

Gov. Kay Ivey, Birmingham Mayor Randall Woodfin and Landing founder and CEO Bill Smith all spoke at the event at the new headquarters in downtown Birmingham.

“Landing has seen incredible growth since the company launched in 2019, and we couldn’t be more excited to share that success with Birmingham,” said Smith, a Birmingham native and founder of grocery delivery marketplace Shipt, also based in Birmingham. “We are proud to be part of one of the fastest-growing tech hubs in the country, bringing new jobs and economic opportunity to the region.”

The company’s $1 million investment will be used to nurture Birmingham’s technology and innovation community via recruitment. Landing will also launch Landing Fellows, a two-year, advanced fellowship in the Birmingham headquarters.

Woodfin welcomed the infusion of resources into Birmingham’s tech community.

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“We are a rapidly expanding tech hub here in the Magic City,” he said. “It’s fitting that Bill is again a part of growing our technology industry, as Shipt propelled Birmingham’s tech reputation and now Landing continues that growth with elite recruitment and training opportunities. Birmingham is quickly becoming a destination for some of the top tech talent in the country, and this significant investment by Landing will continue adding to our ever-growing workforce.”

The company offers its members access to furnished and unfurnished apartments in more than 200 cities across the U.S. Smith founded the company in 2019 and until recently it was headquartered in California.

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