Boulo Solutions, a Birmingham startup, has completed a Regulation D seed round of funding, which will fuel its expansion into five new markets this year.
The company provides a digital staffing platform that helps businesses diversify their workforce by matching them with women, many of whom are mothers. Boulo Solutions current customer base is focused on small- to medium-size businesses with flexible schedules, seeking experienced accountants, marketers, administrative professionals, sales representatives, creatives, project managers, copywriters and more.
Boulo recently partnered with Vicinity Capital, a South Carolina-based investment crowdfunding portal to raise the funding. Investors in the funding round include Bill, John and Pronce Acker; Tom and Carol Patterson; Kirk and Tate Forrester; John Minor, Matt Lyons, Lee Edwards, Cameron Hogan, Dave Gray, Jemison Investment Co. and Randall Platt.
“This round of investment will fuel Boulo’s sales strategy and get the platform past its early stages,” said Delphine Carter, CEO of Boulo and a longtime senior product manager. “In the next year, you’ll see us expanding into five new markets and really evolving our platform capabilities, setting us up for the next phase of Boulo’s strategy to help women stay in and return to the workforce. The markets where we will be actively marketing to recruit women and businesses are Birmingham; Jacksonville, Florida; Columbus, Ohio; Cleveland, Ohio; Indianapolis, Indiana; Nashville, Tennessee and San Antonio, Texas.”
Due to COVID-19, it is predicted that nearly 2 million women are expected to leave the workforce, creating a cultural shift, said Carter. Yet employers want the benefits of having a diverse workforce. Boulo Solutions hopes to help fill this staffing gap.
“Boulo was already on this path of helping make companies more diverse and championing a flexible work culture and these shifts make us critical to businesses and women, now more than ever,” said Carter.