Birmingham-based startup gets $10 million in investment

Joonko helps companies with diversity, equity, inclusion.

Money representing investmentJoonko, a human resources tech startup with headquarters in Birmingham, has closed a $10 million funding round.

The funding was led by Vertex Ventures Israel, a Tel Aviv-based investment firm. Joonko has a presence in Tel Aviv, too.

Joonko assists companies with their diversity, equity and inclusion goals, identifying and suggesting pre-qualified candidates for job openings. The company has an applicant pool of more than 100,000 people from minorities and underrepresented groups.

“Our mission is to enable companies to make their DE&I goals a reality by delivering better representation of diverse talent,” said Ilit Raz, Joonko’s CEO and co-founder.  “Our automated solution helps companies attract, source and gain access to qualified, underrepresented talent. The long-term goal here is to become a go-to solution for HR departments to recruit top diverse talent along with providing the know-how and tools that empower an inclusive workplace culture.”

Joonko’s clients include Adidas, PayPal, American Express and Regions Bank.

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Joonko moved its San Francisco headquarters to Birmingham in 2018. It was the first investment by the Alabama Futures Fund, which seeks early-stage investments in Alabama companies and companies willing to relocate their headquarters to Alabama.

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