The American Advertising Federation Birmingham has presented the Silver Medal Award to Luckie & Co. Chairman Tom Luckie for his work to further industry standards and foster creative excellence and social responsibility.
Established in 1959, the award program is presented annually to members in local communities across the U.S.
“Tom’s positive and decades-long impact on Birmingham — not just the ad community — is measured in the hundreds of professional careers he’s nurtured, the countless clients he’s counseled and dozens of nonprofit organizations he’s supported,” said John Gardner, president and CEO of Luckie. “He leads with integrity and honesty and has for his entire career.”
In 1977, Tom Luckie joined the family business founded in 1953 by his father, Robert “Ace” Luckie. During his 46-year ad agency career, Tom Luckie has worked his way up the ranks, becoming CEO in 2010 and chairman in 2022. He also has led his agency through the evolution of the industry — from a traditional ad agency to a data-centric marketing shop, earning national attention and awards for its integrated use of data to inform strategy in advertising, public relations, social media and more.