The Wharf, in Foley, and Buffalo Rock – Pepsi, in Birmingham, donated $10,000 to Alabama Credit Union’s Secret Meals for Hungry Children program. The check was presented earlier this month.
From May 31 to Aug. 8, The Wharf’s So. Much. Summer campaign included the Pepsi Treasure Hunt for Hunger, where children completed a scavenger hunt for prizes from Pepsi. This year, for each child that completed the hunt, The Wharf and Buffalo Rock each would donate $5 towards the Secrete Meals program.
Secret Meals provides non-perishable meals to Alabama children on the weekends throughout the school year. Approximately 2,500 students living in Alabama and Northwest Florida are receiving Secret Meal food packs. Each food pack contains two breakfasts, two lunches and two snacks, and at 3.5 pounds, can be easily carried in a child’s backpack.
“Contributing to the mission of the Secret Meals for Hungry Children program is a privilege as we hold a deep appreciation for the impact is has on our communities,” said David Miller, Buffalo Rock senior vice president customer strategy, marketing and brand development.
The Wharf Director of Marketing and Public Relations Sheena Mizell added, “When we were planning this year’s summer series, we knew we could utilize these events to not only bring joy to tourists and locals but use them as a platform to make a difference. We wanted the organization we chose to line up with the mission of The Wharf’s Anchor Campaign — ensuring the strength, safety and security of families in our area — and Secret Meals was the perfect fit.”