Scottsboro’s Unclaimed Baggage Goes Digital

After 50 years of drawing visitors from around the world to Scottsboro, Unclaimed Baggage is going online with an e-commerce site. The one-of-a-kind store that provides everything from headphones to clothes and from iPads to watches at below retail prices is fulfilling a wish from its customers.

“Our customers have long requested an online version of our in-store shopping experience,” said CEO Bryan Owens. “We’re glad that as part of our 50th anniversary, shoppers are now able to experience the thrill of the hunt online.”

Unclaimed Baggage is the country’s only merchant of unclaimed and lost airline baggage and its contents. Airlines use a sophisticated tracking technology to reunite luggage with its owners — and that technology works 99.5 percent of the time. But, for that less than half of a percent that is truly deemed orphaned, Unclaimed Baggage purchases the items, giving them a “second life.”

Besides clothing, shoes, formal wear and electronics, shoppers to its 50,000-square-foot brick-and-mortar store can find anything from a suit of armor to a puppet created at Henson’s Creative Workshop.

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Now, from the comfort of their own home, shoppers can browse through the online site that offers new items daily. Taking a top spot on the site is the curated section of “Weird and Wonderful Finds” that reflects the unique treasure hunting story of the brand. Fascinating items could include a pole for spear fishing or exquisite jewelry. There are also areas designated for new arrivals, unusual finds and more.

Take a look to see what catches your eye at

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