Birmingham-based Bell Media and Detroit-based High Level Marketing, both website and digital marketing agencies, are merging.
The new company will be called High Level Marketing and will have headquarters in Alabama and Michigan. It will launch in spring 2021.
“This expansion presents a momentous opportunity to invest further in proprietary technology, offer a wider array of services to our clients and escalate growth potential nationally for our organization and the businesses we serve,” said Scott Bell, founder and CEO of Bell Media. “I’m thrilled for our team, our customers and for the future of this organization. By bringing together Bell Media and High Level Marketing, we’ll be positioned to make significant strides as we pursue our purpose to inspire our customers and help them achieve their goals.”
Bell will remain CEO of the new company, and Nathan Yates of Bell Media will continue as chief operating officer. High Level Marketing co-founders Wes Mathews and John Bowerman will be chief revenue officer and chief technology officer, respectively, of the new company.
“I am immeasurably proud of all that our team at HLM has done over the past 12 years and even more excited to continue the growth trajectory of our company,” Mathews said. “Our combined team of nearly 100 professionals is committed to maintaining our reputation of integrity and commitment to service while reaching a much larger geographic area and helping our clients reach the next level.”
